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The Big Ask - How Storytelling Can Get You What You Want
Published by Florida Society of Association Executives and Illinois Society of Association Executives

How to get the answer "yes". Convincing someone to take action becomes second nature when you learn how to tell a good story. Whether your goal is to secure a Sponsorship, grow membership, get donations, negotiate a contract, or enlist volunteers for a committee, knowing how to present the request through storytelling will greatly enhance the potential for a favorable outcome.

Key takeaways will include:
  • How to relate what I'm selling to what the other person wants or needs.
  • How to pick out the vital points and turn a dried-out pitch into a "must have" conversation.
  • How to develop more confidence in making key presentations.

Carolyn Fazio
Carolyn Fazio, is the founding partner of Fazio International and has 40 years of experience in organizational management, strategic planning, resource development, and public relations. In addition to client consultation, Carolyn has considerable experience conducting keynote presentations and workshops and is widely published. Carolyn’s significant involvement with FSAE has included her service as Chair of the Foundation Board of Trustees and she was named Associate of the Year in 1993.
How To Attend
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If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). Registrants in jurisdictions not listed below will receive a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the live program at their own computer and phone.

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